We’ve finally entered the new year, and while 2022 brought a lot of growth and opportunity for me, 2023 is the year that Hamza Invests is going to really kick things into high gear.
Now, I know there has been a lot of fear concerning a recession in 2023. However, economic downturns are simply a part of the real estate cycle — and not only can you survive them, you can thrive in a recession and exploit the opportunity in front of you.
Today, I’ll tell you my secrets to thriving in a recession.
Never stop investing
Do not stop investing, no matter where the market is or where it appears to be headed. There is no room for fear in your 2023 investment plans. Instead, examine the situation and invest based upon the numbers you’re seeing and the expected returns. During a recession, you need to look for the investments considered “recession-proof,” and the sectors that are predicted to do well.
For example, the industrial sector will continue strongly during this recession — that’s why I’m all-in on flex space and continue to invest in it.
Recessions open pockets that prey on the poor management of others. Use this time to look into investments that have potential, but have been hindered by other people. Then, take advantage.
See where you can automate your business
Automate as much of your business as possible — this is the perfect way to lower your cost of operations, and to streamline your process to get the maximum value out of the resources around you. Not only does this save you expenses, it leads to better productivity, less room for error, and much more. You can read more about automating your business here.
Build a personal brand
This means more than just posting a few times on TikTok or Instagram. I have seen firsthand how businesses can change simply by creating content about what they do on the internet. By building a personal brand, you are allowing you and your business to reach far beyond any networking you can do in person. For me, I have been able to build up my personal brand to a point that my next fund is going to be fully subsidized by social media. That’s the power of dancing on TikTok, habibis!
Leverage the situation
You can use current events to help you in your developments. As an example, I’m planning on developing flex space real estate this year, even though I know materials are going to cost more than I’d like. However, no one else is building right now.
So, my plan is to talk to my GC, architect, and my vendors to leverage the fact that I am one of the only people actively developing to get better rates. If you take the situation you’re in and become a disruptor in your field, you will find a lot of doors that can be opened if you just know which handles to turn.
And lastly, remember the biggest opportunities are always found right outside of a recession. While will you need to make some adjustments and deal with issues such as inflation and interest rates, there is still room for growth if you know where to look.
For me, I am all-in on flex space real estate. My fund is going to launch this year, we will be developing flex space, and growing my other endeavors all throughout 2023. I am getting ready to move my team into a beautiful new office, host our first public Flex Space Connect conference, and take my army of flex space developers to the next level.
I have a lot of exciting things planned for 2023, so subscribe to my newsletter to stay up to date on the ins and outs of Hamza Invests. And if you’re looking for a recession-proof investment, look no further.
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